CD conventions are normally to have photograph of the band, which we do not include. However, we have included photographs of the main singer which is a convention.
We have used a mid-shot of the girl from our narrative, which goes against the conventions of a normal digipack as they usually have the band on the cover.
We have gone against the formal conventions of a digipack because we have used different text on our website to that that we have used on our front cover.
We have also gone against the convention by placing the title in the middle of the cover, it is traditionally placed on the top of the cover.
The dark moody feel you get from the cover (with use of colours) reflects the mood of the bands music, this helps the viewer distinguish what genre of music it is before he picks it up.
We used a photograph of a pigs head to relate the cover back to the video, along with the girl in the bath and a shot taken from the video. As this is a single for the song 'Runnin Up That Hill', it is neccessary.
We have also placed a short biography of the band and where they grew up which normally is shown inside an album cover, following conventions.
We have also placed the record company our band is signed to and the parental advisory sign to warn parents to check to the CD if giving to young children, although this isnt very likely as young children aren't the target audience.
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